Practical Growth Strategies and Tactics for Digital Commerce in an inflationary economy.

A comprehensive Playbook providing actionable strategies and tips to grow revenue, reduce costs and delight customers when inflation is high.

Brought to you by Tidal and Shopify with contributions from leading experts in eCommerce.

Contributing Partners

Why You Need This Playbook

Inflation has been the highest in four decades. As a result, shoppers are hurting, and so are most eCommerce merchants.

Multiple forces are at play:

Decline in discretionary income due to high inflation
High borrowing costs

Supply chain challenges 
More intense competition
New privacy regulations have made it harder to track buyer behaviour 
Decline in the performance of digital advertising
Steady drop in average conversion rates

This comprehensive playbook includes expert tips and strategies to help you get more growth with lower costs in a recession.

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