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Order management started as a behind-the-scenes function—built to record, track, and reconcile orders. Legacy OMS platforms fit that mold: rigid systems designed for linear commerce,

In the early wave of digital retail, many mid-market companies leaned into all-in-one e-commerce platforms. Back then, simplicity was a strength—these systems offered convenience, control,

In the era of brick-and-mortar business, product discovery was simple. Buyers relied on printed catalogs and knowledgeable sales representatives. These reps could interpret vague descriptions

B2B commerce’s transformation is well underway, mirroring trends seen in the B2C space over the past decade. Buyers now expect digital-first experiences, seamless transactions, and

By Yazmin Pascual Dominguez In the digital era, shifting from in-store to online sales is no longer a trend but a necessity. With eCommerce sales

B2B as B2C In the world of business-to-business (B2B) ecommerce, there’s much to be enthusiastic about. This channel offers a scalable and cost-effective means to