Driving online revenue with SMS.
A marketer’s job has become more challenging as consumers get harder to reach every day.
Competition has gotten more intense; further privacy concerns, regulations and the loss of 3rd party cookies have made it challenging to track consumer behaviour.
In addition, digital advertising performance has declined by over 50% across Paid, Social and Display in the last few years (SmartInsights 2021).
While Email remains a strong channel, even email CTR has declined by over 75% (Epsilon Q3 2010 – Q3 2016, Mailchimp Mar 2018, Delvra 2019, Campaign Monitor 2020-21.)
As a result, acquisition and retention have gotten much harder, and it will likely get even more difficult.
So how do we reach consumers?
SMS marketing is proving to be a potent addition to any marketing program.
We invited SMS marketing experts from Attentive Mobile and Shopify to demonstrate how SMS marketing can grow your online revenue and become one of your top three revenue channels.
Watch the webinar recording to learn about the benefits of SMS marketing and the best practices for growing your mobile subscribers and revenue with SMS marketing.
Driving online revenue with SMS.
Recorded on: Wednesday, April 6, 2022 @ 1 pm EST
Duration: 60 minutes.
